Erin Bigelow-Umar

Erin's journey in the live broadcast news industry has been marked by transformative innovation, all while breaking barriers as a woman in leadership. Starting from local affiliates to eventually directing Good Morning America in NYC, she ventured into streaming with ABC Digital and co-founded VirtualArts.TV in 2011, setting the stage for female-run livestreaming ventures. At Yahoo/Verizon, Erin led groundbreaking initiatives, expanding global studio setups and integrating cutting-edge technologies like Broadcast AR. Amidst the challenges of Covid, she orchestrated remote production transitions and pioneered Cloud production solutions for the future. Now at Amazon Live, Erin continues to drive innovation, scaling production by 400% and revolutionizing simul-streaming for social and linear channels, all while championing diversity in leadership. Beyond her professional achievements, Erin's commitment to social justice is evident in her nonprofit theater work, reflecting her unwavering dedication to transformative leadership and gender equality in the industry.